In August 2023, Reiss introduced VEJA, a celebrated French footwear brand renowned for its dedication to sustainability and ethical production.
I took the lead in orchestrating the creative rollout across digital channels as part of the launch of the brand’s curated collection on Reiss.com. This included crafting editorial content, dynamic social media posts, promotional emails tailored for both men’s and womenswear customers, and optimising web assets for both mobile and desktop platforms.